The First Step:
That you need to
master to become a successful freelance writer has to do with your niche
It is important... you need a website as a freelance writer but you really do it will honestly change the game for you
because it makes you look more
professional it also helps you position yourself as an
expert for your niche and it just gives
you a place to host your services and
your portfolio in one place so what you want to do on your freelance
writing website is that you want to make
sure that on your home page above the fold which is that a portion of the page that people see
immediately as soon as the page loads
you want to have your niche the statement there so for example if you
are a b2b tech writer you want to have something along the lines of
hi my name is ----- I am a B2B TechWriter or I help you to be Tech companies with their content
marketing something like that that is going to tell whoever
lands on your website that they are in
the right place and another important thing that you
want to make sure is on your website is your testimonials your social proof the results that other people have had
from working with you
now if you are a completely new freelance writer
and you haven't had any clients before and you have none of this super valuable
social proof there are two things that you can do Number one so if you've been around on this BLOG for a while you will know that I hop on about niching them down whether you want to be a freelance writer or anything else in the business
having a niche is super important so,
What is a niche?
A niche is usually the problem that you solve or a segment of the market that you help so when it comes to freelance writing it will look a bit like this
maybe you are
A Travel Writer or
You are a B2B Tech Writer or
You help Real Estate Companies
with their content marketing that is one way you can niche down by the industry that you are writing content for
Another way that you can do it is the type of writing that you do....for example maybe you are a case study writer
or a white papers writer or you help people with their sales pages
these are different ways that you can take the whole market of freedom's writing and really funnel it down to a small group of people
that you help with your content marketing services
The Second Step:
is that you need to create a
professional website.
is that you can create niche-specific samples and
host them on your portfolio site so for example
if you wanted to become a CBD content writer like me
you would go and write an article about CBD
and then post it on your website and then share that link with potential
clients when you are pitching your services
Number two
is that you can work for free so what you can do is that you can
approach your ideal clients and offer to work for free for a short amount of time
so long enough for you to actually get a decent testimonial from them but you also don't want to be working for free for too long so maybe it is that you're only going to write like I don't know
two blog posts for free for them and
then you can transition them onto a paid model if they are happy with your work
The Third Step:
The pitching.. it is a very very important skill as a freelancer to know how to pitch your services
because it is something that you are going to be doing constantly whether you are replying to job ads whether you are replying to job board ads or you are cold emailing potential clients or maybe you are trying to pitch yourself for a guest post on a site like ProBlogger you really need to know how to sell yourself and your expertise ...
It is super important that you have the skill in your toolkit so that you can close those leads and start making money as a freelance writer. Step number four:
that you want to make sure you are doing as a new freelance writer
is that you have optimized your links in your profile so what you want to do is you want to go onto your Linkedin profile
and you want to make sure that you have your freelancing writing niche in your headline and you can also
include a few additional keywords like a content marketer or content strategist or blogger anything like that because Linkedin is a super searchable platform like people are typing in those keywords all the
times into the search bar so you want to make sure that your profile comes up with all those keywords that are related to your freelancing business
next you want to add more keywords that are related to what you do in your about section so as a freelance writer you might have things like blogging or byline blogging or ghostwriting anything like that you also
want to make sure that you've reiterated your niche in that about section and lastly you want to include your best
testimonials and results in that about section so that you really drive home that point that you are an
expert in your freelance writing niche and then a few other things that you want to make sure that you are doing
on Linkedin as a freelance writer is
that you are connecting with
marketing managers because those are
usually, the people that are going to be
hiring freelance writers so you want to
make sure that you are
connecting with those people and make
sure that they are in your the niche you want to be super relevant so
that you stand out to them
and really start nurturing that
relationship with them
and then lastly you can also use
links in publisher to your advantage so
for example, if you were a CBD writer
you could potentially publish a Linkedin
post like
three mistakes CBD companies are making
with their content marketing
and that is a way for you to then
attract leads
to your Linkedin profile and they would
see automatically that your headline
says that you
specialize in content marketing for the
CBD industry
they're gonna click on your website and
then again they're gonna see that the headline that says I am a CBD writer so that is what's going
to establish you as an
expert and it's going to make it much easier for you to
get that lead and get hired at the
end of the day.






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